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LOGITECH
BASE
RIGHT WHERE YOU WANT IT
Logitech came to Bonfire Labs for a :30 spot to promote the release of their new iPad Pro charging station: BASE. Our benefit-driven concept highlights an important use case and the multiple benefits to iPad Pro owners. The hands-free Siri functionality, simultaneous charging capabilities, and “any-room” convenience allow users to do more in their multitasking lives.
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