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SALESFORCE

ADIDAS

LET'S KICK IT

How do you pronounce Adidas anyway? Is it a-DEED-is? Ah-dee-DAHS? We didn’t embarrass ourselves by asking, busy as we were collaborating with the Salesforce team on this partnership story. Bonfire Labs handed all editorial, 2D graphics, and character animation. The final product was introduced at Dreamforce during a keynote by Salesforce employee of the month Marc Benioff.