Women’s suffrage has been whitewashed by history, with an almost exclusive focus on Caucasian women. On "Women Equality's Day," our team created a guerrilla-style campaign to teach today's generation about women of all races who were part of the movement, but are often forgotten in history.
Our team of mixed-race female creatives wanted to give the forgotten heroes of the women's suffrage movement the spotlight they deserve. We captured the attention of viewers as they went about their daily lives, by airdropping baseball card-like biographies of suffragettes to their mobile phones. Each card contained a description of each woman's contribution to the voting and equality movements and posed the question "Do you know this woman?"
This campaign was published by Graphic Design USA, Communication Arts, and The San Francisco Egotist Magazine.
THE FORGOTTEN SUFFRAGETTES