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FITBIT
ACE
WEARING KIDS OUT
The Bonfire Labs staff has spent years doing extraordinarily dedicated research into making babies, so that we might be a huge value-add when it comes to family-focused content. For Fitbit Ace, it all paid off with an empathetic, relatable launch film that shows there are always wonderful new ways to be together. Now... do you happen to know a good babysitter?
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