Technology, when used for good, can change the world. Salesforce.org provides technology solutions to enable the success of non-profits, and thus create outcomes that are “Beyond Profit.” As part of a social campaign to drive enrollment for their London conference, we told the stories of four partners—highlighting their mission, notable outcomes, and how Salesforce helps enable this.
Across four partners and all social channels, we strategized, shaped the story, shot, edited, wrote and designed these editorial features.
The Royal Society for the Prevention of Cruelty
Accelerating the fight against human trafficking around the world
Minimizing food waste while providing food to those in need
Working to protect and assist refugees around the world
With the California cannabis industry booming, it’s a rush to market for who can garner the attention of not just customers, retailers and partners, but also investors. And to come out on top, a company needs a clear brand narrative that’s credible, unique and memorable.
Over the course of six months, we partnered with NorCal’s internal marketing team to build a brand from the ground up, from branding guidelines to film to social channels and event marketing, we touched every component of elevating NorCal’s reputation across the country.