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163 results found

  • Education | Bonfire Labs

    EXPAND YOUR MIND EDUCATION Accuracy may be table stakes, but engagement should be the prime directive. Whether for accredited classes, casual learning, edumarketing, or explainers, we’re competing with apps, ads, and the everyday distractions of a digital life, so we need to hold our audience's attention while helping them retain the info and build the skills that they need. FEATURED WORK Airbnb Host Education Program Google Chromebook Adobe Festival of the Impossible Apollo Music Industry Today Facebook Group Admin Salesforce.org Education Cloud Google Home Google Pixelbook Apollo Suze Orman Apollo Innovators Accelerator

  • Facebook x Bonfire Labs

    GROWING UP TOGETHER FACEBOOK This partnership doesn’t stretch all the way back to when they were “The Facebook” but it’s close. For over 10 years, Bonfire Labs has worked across product launches, new hardware, MR platforms, and educational strategy and content. Our flexible model allows us to partner with film groups, creative teams, or marketing and product managers to bring the brand to life in everything we collaborate on. FEATURED WORK Spark AR Timeline Launch Point Cloud Manifold 3D VR Camera

  • Ancestry x Bonfire Labs

    CONNECTING TODAY TO YESTERDAY ANCESTRY Since 2013, Bonfire Labs has worked extensively with Ancestry’s executive, brand, and creative teams. Sometimes we concept, sometimes we produce. Often we do both. For everything from TV spots to website content, global campaigns to micro-targeted social. As the world grows increasingly myopic, staying connected with the past has never been more vital, and the stories that guide people there have never been more rewarding to tell. FEATURED WORK St. Patrick's Day "Make Them Count" Yearbooks Father's Day Olympics DNA Day Summer Campaign Holiday Hand-in-Hand You're in Control Untold Stories More In Production

  • Services | Bonfire Labs

    SO MANY HATS SERVICES Creative. Production. Strategy. Social. Animation. Experiential. VFX. Education. Rapid branding. Documentary. Product launches. Prototyping. Investor pitches. Too many to fit our character cou Animation Brand Documentary Experiential Education Investor Product Marketing Social

  • Google x Bonfire Labs

    WE'RE FEELING LUCKY GOOGLE Product launches, user education, social campaigns, moonshot pitches, conference centerpiece videos. Bonfire has done it all for Google in a decade-plus relationship that’s part strategic, part creative, part production, and all partnership. Google always keeps it Googley, in all the ways, so we do too. Look it up on Bing if you don’t believe us. FEATURED WORK Shopping The Pitch Partner Summit Home Good Morning Next Event Teaser Every Day Adsense Clips Pixel Pixelbook Google Chromebook More In Production

  • GoPro Hero Session | Bonfire Labs

    GOPRO HERO5 SESSION BUILDING THE INVISIBLE CAMERA Mexico. Cameras. Mounts. Newness. Beauty. Interviews. Concerts. CG. Dogs. Whitewater. Skis. Products. Vistas. Emotions. Insights. Momentum. Goosebumps. Margaritas. Beaches. Dancing. Margaritas. Revelry. Margaritas. Disagreement. Shouting. Running. Running. Escaping. Falling. Ditch. Sleeping. Dreaming. Sunrise. Sweating. Passport. Airport. Flying. Editing. Cameras. Mounts. Epic. Launch. Films.

  • Brand | Bonfire Labs

    STRATEGY MEETS CREATIVITY BRAND Brand expressions are no longer carved in stone and shouted from a mountaintop, they are an ever-evolving conversation with their many audiences. For a brand to evolve iteratively and organically, it needs strong foundations on which it can build a virtuous cycle between audience feedback and impactful, sometimes provocative, content to propel it forward. FEATURED WORK NorCal Case Study Blade Shadow Twitter 10th Anniversary Salesforce Education Cloud THX Brand Exploration Ancestry "Make Them Count" Salesforce.org Philanthropy Cloud More In Production

  • Google Pixel | Bonfire Labs

    GOOGLE PIXEL A DIFFERENT KIND OF DEMO Working with musical geniuses, comedy troupes, LGBTQ heroes, makeup icons, and an unrepentant prankster, “Your Guide on the Inside” is a series of demo videos that, when watched on your Pixel, gives the appearance of top influencers showing you around your phone from inside it. This series of a dozen plus videos shattered people's ideas of what a demo video could be (it also shattered our preferred lead time for script-writing and production).

  • GoPro Hero Black | Bonfire Labs

    GOPRO HERO BLACK ALL THE TOOLS IN ONE PACKAGE Mexico. Cameras. Mounts. Newness. Beauty. Interviews. Concerts. CG. Dogs. Whitewater. Skis. Products. Vistas. Emotions. Insights. Momentum. Goosebumps. Margaritas. Beaches. Dancing. Margaritas. Revelry. Margaritas. Disagreement. Shouting. Running. Running. Escaping. Falling. Ditch. Sleeping. Dreaming. Sunrise. Sweating. Passport. Airport. Flying. Editing. Cameras. Mounts. Epic. Launch. Films.

  • Work | Bonfire Labs

    CHECK IT OUT WORK Honestly why read about it up here when you could already be watching it right down there? Epic stuff, funny stuff, human stuff, cool stuff, pretty stuff, smart stuff. So MUCH stuff! Logitech Tap NorCal Cannabis "Heritage" HPE Ezmeral LinkedIn Teen Safety What is Splunk? Ancestry "Make Them Count" Levi's 501 CT GE Minds + Machines Conference Salesforce World Interrupted Opener Fitbit Ace Salesforce Adidas Twitter 10th Anniversary Facebook Manifold VR Camera Blade Shadow Google Pixelbook Adobe Festival of the Impossible NorCal Cannabis Occidential Hills Salesforce.org Unseen Google Adsense Dropbox Business

  • Bonfire Labs | Privacy Policy

    BONFIRE LABS PRIVACY POLICY What information do we collect? We collect information from you when you fill out our contact form. When requesting more information on our site, as appropriate, you may be asked to enter your: name, e-mail address and/or phone number. You may however, visit our site anonymously. What do we use your information for? Any of the information we collect from you may be used in one of the following ways: To personalize your experience (your information helps us to better respond to your individual needs) To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs) To administer a contest, promotion, survey or other site feature To send periodic emails The email address you provide, may be used to send you information in addition to receiving occasional company news, updates, related product or service information, etc. Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email. How do we protect your information? We use a secure server and all supplied sensitive information is transmitted via Secure Socket Layer (SSL) technology. It is encrypted into our Database to be only accessed by those authorized with special access rights to our systems, and are required to keep the information confidential. Do we use cookies? Yes. (Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information) We use cookies to compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors in aggregate. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business. Do we disclose any information to outside parties? We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses. California Online Privacy Protection Act Compliance Because we value your privacy we have taken the necessary precautions to be in compliance with the California Online Privacy Protection Act. We therefore will not distribute your personal information to outside parties without your consent. Changes to our Privacy Policy If we decide to change our privacy policy, we will post those changes on this page. This policy was last modified on 08/05/2018. Contacting Us If there are any questions regarding this privacy policy you may contact us using the information below. Bonfire Labs 190 Pacific Ave San Francisco, CA 94111 United States INFO@BONFIRELABS.COM 4153948200

  • NorCal Case Study | Bonfire Labs

    NORCAL CANNABIS COMPANY CASE STUDY THIS IS CANNABIS. No other company in the industry has the authentic heritage, OG status and the scale of NorCal. Seeking to revolutionize the perception of the cannabis industry, we highlighted NorCal’s importance through a focus on the entire business, rather than a single product. We started our story as brand documentarians and began the creative process through extensive interviews with the NorCal founders, uncovering the company's legacy through the personal stories. Starting with a brand film, we set out on a targeted B2B creative and media strategy. This launch included a series of long and short form videos, data-driven insights, infographics, social posts, digital ads, print, OOH, and experiential events. We developed creative that borrowed from the B2B vernacular, and extended the reach into more traditional financial press, broadening the overall awareness of cannabis investment, and in turn, establishing NorCal as the opportunity of the industry.

  • 2019 Reel | Bonfire Labs


  • 2020 Reel | Bonfire Labs

    BONFIRE LABS 2020 REEL 2020 REEL Enjoy a sample of some of our greatest hits from 2020.

  • Our Reel | Bonfire Labs

    BONFIRE LABS REEL BONFIRE LABS OPENS 30 NEW STUDIOS ACROSS THE BAY AREA Our bedrooms became edit suites, our closets recording studios, our laptops directors chairs, our liquor cabinets empty. These times have raised new challenges for everyone, but Bonfire Labs has found ways to make it work. Because even though we’re apart, we’re all in this together! Yet actually apart. TBH we miss human contact, even wet willies, which we do not condone but at this point would tolerate.

  • Bonfire Labs | Contact

    grazie | dankeschön | je vous remercie | gracias | gratias tibi | ありがとうございました THANK YOU FOR CONTACTING US We'll be in touch soon! SEE ALL WORK

  • Blade Shadow | Bonfire Labs

    BLADE SHADOW CHANGE THE WAY YOU GAME Blade’s flagship product, Shadow, makes high-level gaming available to anyone, finally untethered from the tower. This extremely rare *literal* game-changer is powerful, disruptive, smart... and damn cool. With a referral from our fifth most talented writer, we partnered with our tallest client and harnessed those Shadow-specific qualities for the US launch film, distilling the product’s promise into a distinctive feeling, telling their story in style.

  • Hint Water | Bonfire Labs

    THIRSTY? HINT WATER In 2020, the DTC Hint Water business exploded. To quench their insatiable thirst for constant social content (get it?), we shot, edited and animated a library of product and lifestyle assets. The result was dozens of :15 and :06 social videos pushing unique selling points of the product - flavor, convenience, and low cost. THIRSTY? CLICK HERE.

  • Adobe "Design is Power" | Bonfire Labs

    ADOBE DESIGN IS POWER BRINGING DESIGN THINKING TO THE BOARDROOM Kaleidoscopic animation looks even cooler than it sounds. And since Design Thinking allows you to view a problem from different perspectives, it was the perfect approach for us to level-up new and existing footage into an inspirational package that inspired business leaders to bring Design Thinking into the C-Suite.

  • Eventbrite | Bonfire Labs

    EVENTBRITE IPO ROADSHOW REMEMBER EVENTS? Eventbrite makes such a good product that these IPO roadshow videos practically write themselves. Luckily they can’t shoot themselves, so we went all over the world to do that part.

190 Pacific Ave

San Francisco, CA 94111



Tel: 415-394-8200