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Hims & Hers | Bonfire Labs
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HIMS & HERS

SPAC FILM

LET’S BE FRANK

When the founder of Hims & Hers called us to create a film to generate investor excitement for their acquisition through a SPAC, we immediately rose to the occasion. We built a solid and open rapport with executives and the creative team, and leaned heavily into the well established brand and ethos of the company. The film creatively captures the unique business and opportunity, as well as a number of cacti, and both the process and result were a true reflection of their transparent and forward-thinking culture.

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