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BLADE

SHADOW

CHANGE THE WAY YOU GAME

Blade’s flagship product, Shadow, makes high-level gaming available to anyone, finally untethered from the tower. This extremely rare *literal* game-changer is powerful, disruptive, smart... and damn cool. With a referral from our fifth most talented writer, we partnered with our tallest client and harnessed those Shadow-specific qualities for the US launch film, distilling the product’s promise into a distinctive feeling, telling their story in style.